doing business in myanmar – what you need to know as a singaporean
Local company Smile Happy Co Ltd received recognition from the International Federation of Beekeepers’ Associations at the World Beekeeping Awards held during the 46th Apimondia Congress that took place in Montreal, Canada, in September.
The company won a gold medal for its light-coloured honey during the event.
“The company won the medal in Montreal for our IM Honey Brand,” said U Hein Thu Aung, marketing director of Smile Happy Co.
The company founded in 2000 currently exports its honey to Canada, Saudi Arabia, Japan and Thailand.
“This year, the company produced our own brand for the time so we decided to enter it for the event in Canada. Before the event, we sent our honey to a German Lab for quality testing to make sure it was good enough to register for the congress,” said U Hein Thu Aung.
He said the company will next submit its honey for participation in the Asian Apicultural Association event in Vietnam, next year.
“Our product has only been available in the local market for about six months, so we have good potential to grow since consumption of honey is still quite low here compared with other countries,” U Hein Thu Aung said.
He said Smile Happy Co is working with the Myanmar Apicultural Association in terms of training and industry development. “There are not many export companies in Myanmar, but we need to collaborate to export honey.”
Myanmar honey, mostly organic, has begun to draw the attention of the international buyers even though more effort has to be made to introduce good production techniques and to export it. Myanmar first started to introduce good beekeeping practices n December 2016.
To become an exporter of honey products to the EU, the country’s apiculture sector has also tried to comply with the requirements stipulated in European food legislation and collaborated with the German Corporation for International Cooperation.
The 46th Apimondia International Apicultural Congress brought together more than 6000 participants from 80 countries.
Source: The Myanmar Times
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